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Code Halos: How the Digital Lives of People, Things, and Organizations are Changing the Rule of Business Class Code_1 Horus begins his campaign againstHarness "Code Halos" to gain competitive advantage in the digital era Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people, organizations, processes, and productswhat authors